HISTORY

Because of its history and the diversity of its creations, Maison Ayélé is much more than a simple online brand. It is both the culmination and the beginning of a strong and powerful story, at the crossroads of multiple domains that it addresses over time. The culmination of a family story: that of Elpidio and his daughter Imani, founders of the brand.

MAISON AYÉLÉ: WHAT MESSAGE?

Allowing no limits to its creativity, the House made its entrance by launching its first clothing lines, with collections expressing life, sharing and encounters. Human encounters, crossed inspirations: Maison Ayélé distinguishes itself by its creative transversality, giving a tone, a colour and an undeniable musicality to its collections and works. A signature. A recognition of humanity, enamoured of the joy of vibrating together, each in their own way.

THE VISION ON FASHION

As you can see, for the founder and artistic director Elpidio, clothes, their cuts and fabrics, are a means of expression. Expression of a freedom cherished above all else, which is expressed in the choice of elegant comfort; expression of a daring affirmation, offered to each individual, by the care of details that make all the differences, underline all the singularities that meet in a universe to which belong all those brought together by the love of the beautiful, of the unique, of the singular strength of existing.

THE UNIVERSE OF MAISON AYÉLÉ

Collections of clothes are already coming out of the workshops, but the creative eye of Maison Ayélé is also focused on multiple objects. Glasses, accessories, fashion always; but beyond that, it is a concept of Arts to live that the brand carries. Art at home, through design, life style; arts around oneself, through Elpidio’s constant and fleeting observation, always in search of expressions and the artists who carry them, to gather them in a community federated around his love of art, whatever it may be, and against the confinement, the easy and deleterious exclusion, always. And tomorrow, writing and music, already intimately involved in the ensemble created, will be other milestones in a unique offer, strong and carrying dreams, impressions of travel, love and freedom, in a word : of encounter.